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Guides and insights from StartupCorners. For building and growing your startup.
Tips, advice and resources for founders on pricing, pilots, hiring and raising.
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How to Give a Reference Call for a Candidate Without Killing Their OfferA poorly handled reference call can kill a candidate's offer even when you mean well, so here is how to give one that actually helps.How to Decide When to Fire a Founding Team Member Before Series ARemoving a founding team member before Series A is one of the hardest decisions you'll face, and waiting too long is almost always costlier than acting early.Accelerator or Pre-Seed Round First: How to Make the Right CallChoosing between an accelerator and a pre-seed round is one of the first high-stakes decisions you will make as a founder, and the wrong choice can cost you months.How to Decide When to Fire Your Design Partner for Bad FeedbackVague, late, or consensus-seeking feedback from a design partner can quietly stall your product, and knowing when to cut ties is one of the most important calls you will make.How to Write a One-Pager That Gets a Reply From a Partner-Track VCA one-pager that gets a reply from a partner-track VC is not a pitch deck summary, it is a precise document that answers four questions before the reader thinks to ask them.How to Decide When to Fire a Co-Founder Before It Derails Your CompanyRemoving a co-founder is painful, but staying too long with the wrong partnership is one of the most common ways early-stage companies fall apart.How to Talk to Early Customers Before You Have a Product to ShowBefore you write a single line of code, the conversations you have with potential customers will determine whether you build something people actually want.How to Decide When to Fire a Co-Founder Before Your First Funding RoundRemoving a co-founder before your first funding round is one of the hardest decisions you will make, and waiting too long almost always makes it worse.How to Know When You're Too Early to Hire a Head of SalesBringing in a head of sales before you have repeatable revenue is one of the fastest ways to burn cash and lose momentum as an early-stage founder.When to Hire Your First Employee: 5 Clear Signals It's TimeFive concrete signals help founders decide when hiring their first employee will accelerate growth versus drain resources.How to Find and Approach a Mentor Who Actually RespondsMost founders send generic mentor requests that get ignored, here's how to find the right mentors and craft messages that actually get responses.Co-Founder Agreements: What to Sort Out Before It MattersMost co-founder disputes stem from unclear agreements made when relationships were strong and optimism high.
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